In recent years the Toronto Raptors wild success on the hardwood has been matched by their efforts in building a true fan community. Evidence of this state of affairs was on display as they teamed with Coors Light to take over Longboat Hall for the Six Squad Raptors Playoff Party.

This multimedia hoops festival brought out the Raps faithful in full force to celebrate Toronto’s (and Canada’s) team. And they definitely got what they wanted. Members of the Raptors Dance Pack? Check! A dunk competition? Check! Former player and fan favorite Muggsy Bogues? Check!

Of course, it didn’t stop there. The in-house barber created several living masterpieces on lucky heads in attendance, everyone got to visit the “Locker Room” for their free Six Squad gear, a multitude of giveaways and tickets were up for grabs, and the 19th-century roof was raised with a performance from The 6ix’s own Jazz Cartier. All this and a limitless supply of ice cold Coors Light kept the Raptors faithful refreshed and celebratory.

Thank you Coors Light! Go Raps Go! WE THE NORTH!

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